Tennis star widely regarded as one of the best athletes of all time, Williams Serena has consistently effectively moved her court success into a powerful enterprise. Until estimating in May 2024, her earnings will reach $ 340 000 000, which confirms LA Serwa`s success as both a sportswoman and a businesswoman.
Prize Money and Endorsements
Williams also gathered over 94 million dollars in prize money during her tennis career, becoming the most loyal paid woman athlete. Apart from the money she earned as a basketball player, she landed enormous endorsement contracts, including Nike, Gatorade, and Gucci, and also added much to her wealth.
Serena Ventures
Williams began investing in companies in 2014 when he established Serena Ventures, a venture capital investment organization that funds startups affiliated with diversity and inclusion. By 2022 year, the firm has gathered more than $110mln of investments and has invested in a great number of companies, 14 of which have become unicorns, or companies with a value of more than $1 billion. She has invested across different industries namely; technology, health & wellness therefore she supports innovation and underrepresented founders.
Business Endeavors
Williams has launched several successful business ventures:
S by Serena: A clothing line that is graceful and inclusive and caters to everyone’s needs hence in line with her passion for fashion and women’s Empowerment.
- Serena Jewelry: A set of jewelry that can be appreciated for timeless beauty and that also reflects the personality of the owner.
- Aneres: Private label apparel of her design, in line with the proprietor’s fashion style.
These enterprises emphasize both her versatility as a performer and her keen business sense.
Sports Team Ownership
Williams sought to show her interests went beyond tennis and joined the sisters to buy the Miami Dolphins NFL team in 2009 becoming the first African American woman to own an NFL franchise.
Moreover, she is also a co-owner of Angel City Football Club, a National Women’s Soccer League team that kicked off only in 2022 to bring her influence in the sports sector.
Philanthropy and Advocacy
Williams is also a well-known philanthropist as well as a fighter for women’s and African-Americans’ rights. Over the remaining couple of years of her playing career, she established her own fund, Serena Williams Fund, and used her influence to champion several causes, including education, disaster, relief, and crimes against women.
Real Estate Investments
Some of the properties that are in her investment list include several luxurious houses proving her love for property investment. Her husband, Alexis Ohanian, owns lots of houses, including a mansion in the Beverley Hills and an estate in Florida to show a heterogeneous portfolio.
Conclusion
In summary, the recent sporting achievements of Serena Williams have boosted her business through a very diversified business empire. These activities in fashion, venture capital, ownership of a sports team, and real estate put together with endorsements and her earnings from her kind, make her a very successful businesswoman in both the sporting arena and the business world.